Why we choose down.

We choose down because it is the world's best insulator, providing approximately three times the warmth per ounce as synthetic insulators, ultimately creating a significantly warmer and lighter product. Each ounce of down has approximately two million fluffy filaments that interlock and overlap to create insulating pockets of air, which keeps you warm. When cared for properly, a high-quality down-filled coat will last for generations.

Canada Goose is deeply committed to the preservation of our global environment and the humane treatment of animals. We never use down from live-plucked or force-fed birds, and only purchase down that comes as a byproduct from the poultry industry. All the down insulation that Canada Goose uses is Canadian by content and sourced globally. We purchase all of our down from Feather Industries Canada Ltd., a Canadian down-procurement company. All feathers and down procured by Feather Industries are purchased from approved vendors, and these suppliers are fully aware of our policies and share the same philosophical and ethical position.

Canada Goose was a founding member of the Down Association of Canada and has been an active participant for the 30 years since. For more information on down and its benefits, please visit our partner's website at www.downmark.ca.


Why we choose fur.

For Canada Goose, functionality is paramount. Our jackets are built for the coldest places on Earth – places where skin around the face can freeze in an instant. In these environments – when life is on the line – fur is not just the best choice, but the only choice. We do not use fake or faux fur because it simply does not protect as well as real fur. Faux fur is only a fashion statement and does not act in the same way that real fur does to protect skin from frostbite. Fur trim around a hood works to disrupt airflow and create turbulent (warm air), which protects the face from frostbite. We strongly support the ethical, responsible and sustainable use of fur. We only purchase fur from licensed trappers, who live close to land and maintain traditions that have been passed down through generations. They have a profound respect for nature, and we are very proud to support them.

We have chosen to use real coyote fur because it is highly abundant. In fact, in many regions of North America, coyotes are considered a pest as they attack livestock, endangered prey species, pets and sometimes people. We know that whether or not people want to wear fur is a personal choice, and we respect that. In turn, we hope that people will respect our ethical and responsible use of fur.

Canada Goose is deeply committed to the preservation of our global environment and the humane treatment of animals. We never purchase from fur farms, never use fur from endangered animals, and only purchase fur from licensed trappers.